🇸🇱 Job Vacancies @ MiKashBoks – 2 Positions

MiKashBoks is recruiting to fill the following positions:

1.) Marketing and Communications Associate
2.) Telesales Outreach Specialist

See job details and how to apply below.

1.) Marketing and Communications Associate

Job Title: Marketing and Communications Associate

Location: Brookfield, Freetown, Sierra Leone (Office-based, with some flexibility for remote working)

Type: Full-Time

Please read the complete job description and application instructions. It is strongly suggested that write your responses personally, AI written applications will be flagged. 

About Us:  

MiKashBoks is a pioneering mobile app startup empowering people to save, earn interest and build a better future for themselves and their community. Since our launch a year ago, our customer base has grown to over 15,000 people across Sierra Leone with active partnerships in Nigeria as well.

About the role:

We are seeking a dynamic and motivated Marketing Associate to join our growing team. This role will support the Marketing & Communications Manager in executing brand and product marketing strategies and to liaise with our sales team. The ideal candidate is creative, proactive, and has a strong interest in financial literacy education in West African markets.

Key Responsibilities:

• Assist in developing and executing brand and product marketing campaigns to drive user acquisition and engagement.
• Support the creation of marketing materials, including social media posts, WhatsApp messages, and in-app messaging.
• Liaise with vendors to facilitate the delivery of marketing materials to deadline.
• Has a deep interest in West African popular culture and social media landscape, with a good knowledge of local content creators and trending topics.
• Assist with organizing promotional events and press launches.
• Help manage the company’s social media presence and WhatsApp groups.
• Monitor and report on campaign performance, providing insights for optimization.
• Contribute to our in-person marketing outreach activities.

Qualifications:

• 1-2 years of marketing experience, preferably as part of an in-house company Marketing team.
• Basic content creation skills, including graphic design, video editing and copywriting (e.g., Canva, Capcut).
• Strong understanding of social media platforms and digital marketing strategies.
• Excellent written and verbal communication skills, able to bring thoughtful and concise contributions to team workshops and comfortable with asking for help.
• Solid computer skills, including Google Suite.
• You are able to handle working in a fast-paced start-up environment, often working across multiple projects simultaneously and can prioritise tasks when necessary.
• Experience working in or understanding the finance sector, or financial literacy education, is a plus.

Benefits:

• A unique opportunity to hugely develop your professional skills within an early-stage fintech startup with reach across Sierra Leone and other African countries.
• Professional development and growth opportunities.
• A competitive salary

The role will report directly to the Marketing and Communications Manager.

The role will be based out of our office at Old Railway Line, Freetown.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

To apply fill out the Google Form here: https://forms.gle/6NrJp7jtcHjBdC9z5 

You will be prompted to answer several short questions and to upload a portfolio showing samples of marketing work you have done in the past, either for previous employers or done independently.

2.) Telesales Outreach Specialist

Job Description

We’re Looking for a Sales-Obsessed Outreach Specialist! 

At MiKashBoks, we are on the hunt for an energetic, results-driven individual who is extraordinarily passionate about making sales, and also deeply committed to fostering long-term relationships with customers. As a fast-growing fintech startup, we believe that true success comes from more than just marketing — it’s about ensuring our customers feel supported, valued, and empowered throughout their journey with us. If you’re someone who thrives on sales, connecting with customers, overcoming challenges, and making a lasting impact, we want you on our team.

Please read the complete job description and application instructions. It is strongly suggested that write your responses personally, AI written applications will be flagged. 

Role overview 

The Telesales Outreach Specialist will be responsible for selling MiKashBoks via outbound calls to enhance company’s lead generation and customer retention efforts and ultimately boosting the app’s growth. This position will primarily work with individuals that have been excluded from formal financial services and those who have entered our sales funnel as future MiKashBoks customers.

The Sales Specialist role will involve making 60 – 80 phones calls per day, following up on leads, and extensive documentation.

About MiKashBoks 

MiKashBoks is a fintech startup that seeks to transform the financial experience of the last billion. It’s an app that makes group saving and lending safer and easier. We bring informal savings and lending groups online so that people at the bottom of the financial pyramid can build a financial footprint. We partner with organisations that work with these groups to make our services available. The MiKashBoks app went live on Google Playstore in January 2022.

Founded in 2021, MiKashBoks founders come from a long history of working in communities excluded from the financial system – whether it is black Americans and minorities in the United States or in emerging economies where offline financial transactions occur within social networks.

The MiKashBoks SL team works from an office on Old Railway Line, with leadership and engineering staff dispersed across England, the United States and India. You will be based at the Freetown office.

Responsibilities 

• Conduct outbound calls to prospective customers to generate sales and drive app usage. This will primarily be users who have registered with MiKashBoks but not started transacting yet, but may also include other leads as well as the ability to generate one’s own leads.
• Engage with customers to understand their needs and any challenges they are having that have stopped or might stop them becoming an active MikashBoks customer, and help them address those challenges.
• Document all customer interactions and sales activities in Intercom, ensuring accuracy and completeness.
• Follow up on leads and inquiries promptly, ensuring a high level of customer satisfaction.
•  Collaborate with the marketing team to develop effective strategies for lead conversion.
• Resolve customer issues and inquiries efficiently, employing problem-solving skills to enhance customer experience.

This may involve: 

○ Following up with MiKashBoks engineers, via Slack, on difficult to solve issues

○ Documenting unusual/unexpected errors and adding to our internal knowledge base

○ Utilising provided materials including FAQs and Flow Charts to provide consistent customer service to drive conversions

• Meet and exceed monthly key performance indicators (KPIs).
• Maintain a thorough understanding of our products and services to effectively communicate their benefits to customers.
• Provide feedback on customer interactions to help improve processes and product offerings.
• Ensure compliance with company policies and procedures.
• Create tickets for unusual situations, unexpected outages and app bugs
• Monitor MiKashBoks social media feeds for customer service questions and responding to customer posts on ads

Line Manager 

Bruce Martinez – Deployment Director

About you 

• Strong communication skills, with a flair for communication and a clear, straightforward sales style. Comfortable with answering a wide variety of queries
• Integrity – commitment to operating with the highest ethical standards, and passionate about change in Sierra Leone
• Native speaker of Krio, proficient in spoken and written English.
• Strong time management and organisational skills, able to juggle multiple projects simultaneously within tight deadlines.
• Confident with technology and able to learn new technologies quickly.
• Customer focus – dedicated to meeting the expectations and requirements of customers and solving problems for them.
• Able to work with minimal supervision and can take the initiative to learn new professional skills and gaining a deep understanding of topic areas relating to financial inclusion and fintech.
• Persistence: sticking to a plan, can be counted on to exceed goals, good at dealing with rejection, following up with cold clients.

Needed Skills 

• Sales experience
• Previous experience using customer support software.
• Knowledge of Whatsapp for Business, Slack, Facebook and Google Drive products including sheets, slides and docs.
• Experience working with petty traders and other members of the informal economy.
• Previous experience working independently with a high degree of trust and integrity.

What Excites You 

• You have a genuine passion to help people
• You like working in a small team where everyone does a bit of everything
•  You’re OK with ambiguity
• You’re results driven and get stuff done
• You’re excited to work with customers of all shapes and sizes.

The role will report directly to our Implementation Team.

The role will be based out of our office on Old Railway Line.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

To apply fill out the Google Form here: https://forms.gle/aQr2bw6ydo9HwKNG6 

You will be prompted to answer several short questions and to provide a one minute video showing how you would sell a new financial product to customers.